Press
PR Week
05 September 2007
Not Actual Size to promote NFL in UK
The National Football League (NFL), the professional American football league, has called in a UK agency for a mass experiential campaign.
Marketing
05 September 2007
NFL Picks Two to Build Excitement
The NFL has hired Abbott Mead Vickers BBDO and independent start-up Not Actual Size to increase awareness of the league, as Wembley Stadium prepares to host the first regular-season game to be played outside the US.
The Independent on Sunday
01 July 2007
Are these Britain’s Hippest Kids?
Jenny Dyson, editor of ‘Teen Vogue’, picks Britain’s top 10 trendsetters under the age of 21.
PR Week
06 June 2007
Holliday to head start-up agency
TheFishCanSing (TFCS) co-founder Dan Holliday has re-emerged at the head of an experiential start-up called Not Actual Size.
PR Week
06 June 2007
The fight for brand events
Are memorable consumer experiences the job of PR or advertising? Or is it a discipline all on its own? Steve Hemsley investigates.
04 May 2007
The Week: Advertising - The Fish Can Sing folds
The brand consultancy The Fish Can Sing has been closed, with its founders Howard Beale and Dan Holliday poised to set up their own separate businesses. Beale has formed a strategy consultancy, while Holliday plans to launch a specialist experiential marketing and brand PR agency. Both will continue to serve existing clients, including Nike and Motorola.